There are many factors that go into search engine optimization (SEO) and Google rankings.
- Relevant content
- Appropriate word count
- Image alt tags
- Meta descriptions
Are just a few.
And while the topics of SEO and Google rankings are complex, there are Shopify features (mostly underused) that can help handmade sellers optimize the SEO of your online store.
In this video, I show you two key areas that must be updated to make an impact on your "search friendliness".